Garden State Equality Brand Guidelines and Assets

Guidelines

  • Garden State Equality’s signature colors are Equality Blue (#6799e8) and Equity Navy (#1c2d59). Our assets must always appear in those two colors, all-black, or all-white. The only exception is the rainbow around our social media icon.
  • Always defer to using the entire Garden State Equality wordmark on all marketing materials. Only use the logo by itself upon approval from a member of our team.
  • Never add a drop shadow or outline to any of the assets.
  • Never abbreviate Garden State Equality to “GSE.” The only exception is in our custom URL shortener: gse.lgbt

For questions, please contact [email protected].

Wordmarks

Garden State Equality Wordmark – Color – PNGDownload
Garden State Equality Wordmark – Color – SVGDownload
Garden State Equality Wordmark – Color Reversed – PNGDownload
Garden State Equality Wordmark – Color Reversed – SVGDownload
Garden State Equality Wordmark – Black (for screens) – PNGDownload
Garden State Equality Wordmark – Black (for screens) – SVGDownload
Garden State Equality Wordmark – Black (for print) – PNGDownload
Garden State Equality Wordmark – Black (for print) – SVGDownload
Garden State Equality Wordmark – White – PNGDownload
Garden State Equality Wordmark – White – SVGDownload

Logos/Icons

Garden State Equality Icon – Color – PNGDownload
Garden State Equality Icon – Color – SVGDownload
Garden State Equality Icon – Color w/ Rainbow Border – PNGDownload
Garden State Equality Icon – Color w/ Rainbow Border – SVGDownload
Garden State Equality Icon – Black – PNGDownload
Garden State Equality Icon – Black – SVGDownload
Garden State Equality Icon – White – PNGDownload
Garden State Equality Icon – White – SVGDownload

Action Fund Assets

Garden State Equality Action Fund Wordmark – Color – PNGDownload
Garden State Equality Action Fund Wordmark – Color – SVGDownload
Garden State Equality Action Fund Wordmark – Color Reversed – PNGDownload
Garden State Equality Action Fund Wordmark – Color Reversed – SVGDownload
Garden State Equality Action Fund Wordmark – White – PNGDownload
Garden State Equality Action Fund Wordmark – White – SVGDownload

20th Anniversary Assets

Garden State Equality 20th Anniversary Wordmark 2 color, dark background – SVGDownload
Garden State Equality 20th Anniversary Wordmark 2 color, dark background – PNGDownload
Garden State Equality 20th Anniversary Wordmark 2 color, light background – SVGDownload
Garden State Equality 20th Anniversary Wordmark 2 color, light background – PNGDownload
Garden State Equality 20 wordmark 2 color (light background, see-thru)Download
Garden State Equality 20th Anniversary Wordmark – Black (for screens) – SVGDownload
Garden State Equality 20th Anniversary Wordmark – Black (for screens) – PNGDownload
Garden State Equality 20th Anniversary Wordmark – White – SVGDownload
Garden State Equality 20th Anniversary Wordmark – White – PNGDownload
20 Years Stack + Name 1 (light background) – SVGDownload
20 Years Stack + Wordmark (dark background) – SVGDownload
20 Years Stack + Wordmark (dark background) – PNGDownload
20 Years Stack + Wordmark (Black) – SVGDownload
20 Years Stack + Wordmark (Black) – PNGDownload
20 Years Stack + Wordmark (White) – SVGDownload
20 Years Stack + Wordmark (White) – PNGDownload
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